This World Alzheimer's Day, 21st September 2014 ARDSI HYDERABAD DECCAN launches THE ARDSI HYDERABAD DECCAN BRAIN CAMPAIGN



The 'ARDSI Hyderabad DECCAN Brain Campaign' is an initiative by the Alzheimer's and Related Disorders Society of India- Hyderabad Deccan constituting of 4 events spanned over 6 months, designed around activities that stimulate the brain and are known to delay dementia onset.

The World Alzheimer Report 2014, Dementia and Risk Reduction: An analysis of protective and modifiable factors critically examines the evidence for the existence of modifiable risk factors for dementia. It focuses on sets of potential modifiable risk factors in four key domains: developmental, psychological and psychosocial, lifestyle and cardiovascular conditions. The report makes recommendations to drive public health campaigns and disease prevention strategies.

In tandem with the World Alzheimer's Report 2014, the ARDSI Hyderabad Deccan Brain Campaign aims to encourage people to incorporate activities in their daily living as part of dementia risk reduction. Goals of this initiative are twofold-

  • To increase awareness about dementia and its prevention in the twin cities
  •  To raise funds to set up the Centre for Healthy Aging.

The Hyderabad Brain Campaign constitutes of:

THE LADY IN THE MIRROR
October 2014


A puppet show on
Alzheimer's Disease dementia

MUSIC FOR MEMORIES
December 2014

A music recital

COG-QUIZ
February 2015

Grandparent-grandchild teams battle it out in a quiz on memory and the brain 

MEMORY WALK
March 2015

A walk to reminiscence

Download our Corporate Letter

To read the World Alzheimer's Report 2014 visit www.alz.co.uk/worldreport2014

CENTRE FOR HEALTHY AGING - A community centre
Address: 8-2-332/5, Road no. 3, Banjara Hills, Hyderabad- 500 034 (A.P) INDIA

Opening on: 1st November, 2014

ARDSI Hyderabad Deccan launches the Centre for Healthy Aging, a community centre, for healthy adults, dementia patients, their families. Facilities at the Centre for Healthy Aging:

1. PREVENTION OF DEMENTIA:

  • Awareness programs on dementia and its prevention for healthy adults
  • Brain training programs to improve cognitive reserve
  • Activities like Art and Craft Studio, musical programs, friendly debates to preserve cognition
  • Nutrition, exercise and medical advice by experts to reduce risk of dementia

2. SUPPORT FOR DEMENTIA PATIENTS AND CAREGIVERS:

  • Structured rehabilitation for dementia patients
  • Individual counseling for dementia caregivers
  • Group therapy for dementia caregivers
  • Caregiver education programs
  • Specialized training of attendants for dementia

Contact details: 040-23545560, ardsihyd@gmail.com, amulya.rajan@gmail.com.

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